IREX e-reader
IREX Technologies Inc. announced that its upcoming electronic reader features an nice application for direct access to Barnes & Noble Inc.’s e-bookstore. Earlier this month IREX Technologies confirmed that its anticipated device will include an 8.1-inch touch screen with stylus navigation and 3G wireless connectivity. IREX, which already offers several different electronic readers, plans to start selling a new model sometime in 2009 that will include wireless connectivity for downloading books and other content straight to the device — much like Amazon.com Inc.’s Kindle e-book reader. IREX’s new device also will sport an 8.1-inch touch screen.
Barnes & Noble launched its new e-bookstore in July, selling books consumers can read on the iPhone, iPod Touch, BlackBerry and most personal computers. It also will be the exclusive provider of books for a reader from Mountain View, Calif.-based Plastic Logic, which expects to release its device in 2010.
“With our comprehensive eBookstore and feature-rich eReader application, Barnes & Noble is delivering not just a product, but a promise: to provide people with access to the books they love — on any platform, in any place and at any time,” said William J. Lynch, president, Barnes & Noble.com. “By making the B&N eBookstore available on the IREX device, we’re providing our readers with another innovative new vehicle that offers simple and convenient access to their favorite subjects, authors and material.”
E-books still make up just a fraction of overall book sales, but the sales reported to the Association of American Publishers have grown sharply since the start of 2008, which is just after the Kindle was released. From April to June, U.S. trade e-book sales more than tripled from the year-ago period, as reported by about a dozen publishers.
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